Start by laying out the specific primary/secondary target audiences. Include any evidence of early audience research. Take each audience type and outline how your texts engaged with them. Add any additional ways in which your texts engaged. Engagement can mean considering narrative concepts like binary oppositions, narrative enigma etc, but also sum up how you sought to create a preferred reading (Hall!) and steer/control the audience's reaction (eg intertextuality?). Uses + gratifications a basic but useful theory - most of the points in your script can be linked to this. You make useful points on the use of fan images. Don't get bogged down with the very local aspects (talking about the shop!). Was there a viral element in the end? You could discuss this as something you SHOULD have done.
DISTRIBUTION - so much more you can get into... Look again at http://musividz.blogspot.lu/2016/03/distribution.html You are trying to demonstrate knowledge and understanding of INSTITUTION - how the music industry works. Distribution includes marketing. Vinyl you've mentioned - try to give some data/figures; I've blogged lots on such things, including recently.
Start by laying out the specific primary/secondary target audiences.
ReplyDeleteInclude any evidence of early audience research.
Take each audience type and outline how your texts engaged with them.
Add any additional ways in which your texts engaged.
Engagement can mean considering narrative concepts like binary oppositions, narrative enigma etc, but also sum up how you sought to create a preferred reading (Hall!) and steer/control the audience's reaction (eg intertextuality?). Uses + gratifications a basic but useful theory - most of the points in your script can be linked to this. You make useful points on the use of fan images.
Don't get bogged down with the very local aspects (talking about the shop!).
Was there a viral element in the end? You could discuss this as something you SHOULD have done.
DISTRIBUTION - so much more you can get into... Look again at http://musividz.blogspot.lu/2016/03/distribution.html
You are trying to demonstrate knowledge and understanding of INSTITUTION - how the music industry works. Distribution includes marketing. Vinyl you've mentioned - try to give some data/figures; I've blogged lots on such things, including recently.